PROJECT FOCUS:
Content Layout & Engagement
This design focuses on creating a cohesive feed layout that works both individually and as part of a larger grid. Each post is designed to stand alone while contributing to a unified brand presence when viewed collectively.
KEY CONSIDERATIONS:
PROJECT FOCUS:
Visual Identity & Social Branding
This concept explores a bold, recognisable visual identity designed specifically for social media platforms. The aim was to create a flexible branding system that could adapt across posts, stories, and digital touchpoints while remaining instantly identifiable.
KEY CONSIDERATIONS:
PROJECT FOCUS:
Digital Campaign Design
This image represents a campaign-led approach to social media, using strong graphic elements and messaging to capture attention quickly. The design prioritises clarity, impact, and adaptability across multiple platforms.
KEY CONSIDERATIONS:
• Platform-specific formatting
• High-contrast visuals for fast consumption
• Consistent campaign language
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PROJECT FOCUS:
System-Led Design
This final image showcases how the individual assets come together as part of a complete social media system. The outcome demonstrates how consistent design choices can strengthen brand recognition and improve digital presence.
KEY CONSIDERATIONS:
• Design consistency
• Long-term usability
• Brand clarity